Excessive dependence of checklists may hinder performance when dealing with a time-critical situation, for example a medical emergency or an in-flight emergency. Checklists should not be used as a replacement for common sense. Intensive training including rote-learning of checklists can help integrate use of checklists with more adaptive and flexible problem solving techniques.[citation needed]
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After the idea comes the execution. Setting up your Shopify store doesn’t take that much time to complete, but it’s important to finish all the steps so your website looks like a professional online store. Plus, there are a few really key things on this list – like setting up your payment details, which help you get paid (so they’re a pretty big deal!). Here’s some of the store set-up tasks you’ll want to cross off your ecommerce checklist:
Be aware that your URL affects your search engine ranking, so if you want to be found for “shoe,” it’s a good idea to fit “shoe” into your domain name. One way to do this is to use your brand name along with a keyword term. So MillerShoe tends to work better than FantasticShoe.com. (Which is why MillerShoe is taken, but FantasticShoe is still available.)
Of course, you will ‘sell’ this offer with professional sales copy, some great headlines, and maybe even some bullet points. But the general idea here is to introduce yourself to this new cold traffic visitor, let them know what you are about, let them know that you can help them, and convince them that the first step to solving their problem is to opt-in to your free offer. 

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Solid and Flexible Product Navigation: this is a subject that could go on for ever. Our recommendation is that you look at new ways to extend product and site navigation based on current user actions and possibly experiments you run with users. If you don’t currently have a search feature, ask some users whether it would be a substantial gain to have one. Look at different ways to categorize product and build new filters. Then look at how they get used, and make further changes based on those results. You may end of up with something that not only makes it easier for your customers to find the products they are looking for, but a significant differentiation over your competition.

Access our 2020 marketing checklists, over 30 hours of training, plus attend live monthly members only training webinars. Plus new checklist volumes every month as part of your membership which will be normally sold for $37.00 im checklist gold members get all 2020 releases for free. Full access to the gold training vault with over 30 hours of training.
Product Shots: Starting out with great product shots is always nice, but it doesn’t always happen for a variety of reasons. Think about getting or taking better pictures, as well as optimizing old and new pictures for the best display and fastest download. Batch converters get better over time, and you may find that you can keep high quality while reducing file sizes by 50% or more.

Now that you’ve created your site and have taken into account the feedback of your first set of members, it’s time to start promoting to a wider audience. We’ve published lots of useful content covering this topic, including some simple SEO strategies for membership sites, as well as a guide to creating a buzz around your program.  Then there’s social media marketing to consider, not to mention starting a blog to attract more of your target audience.
One of the big decisions you’ll need to make when it comes to your membership site is how much you’re going to charge. While it’s tempting to pluck a price out of thin air, that’s not a strategy that’s going to put the most profit in your pocket. Instead, use this checklist guide to determine the best and most profitable pricing strategy for your membership site!
Product matching: in apparel, jewelry, and other specific types of product sales websites, offering a generalized “recommended products” in the lower part of the product detail page is often not enough. Consider setting up specific matches, for example, this pair of earrings goes well with that necklace. Think of it as the editorial content of the site that customers will appreciate, because you have taken the time to not only know your product, but give them direct guidance on what goes with what. If you don’t think this applies to you, think about it and see if there is something similar you can offer for your products, as it yet another way to increase per-order averages.

When you sign up for Shopify, your store has a free theme called Debut already installed on it. If you’re just starting out and on a tight budget, you can keep and make modifications to your free theme to make it look great. Of course, if you have a different vision for your store, you can choose a different theme. There are several other free Shopify themes to choose from, or you can go with one of the 61 paid themes. Here’s the ecommerce checklist for enhancing a theme:


Be aware that your URL affects your search engine ranking, so if you want to be found for “shoe,” it’s a good idea to fit “shoe” into your domain name. One way to do this is to use your brand name along with a keyword term. So MillerShoe tends to work better than FantasticShoe.com. (Which is why MillerShoe is taken, but FantasticShoe is still available.)
Consequently, it’s vital you do all you can to serve those members who’ve invested in your program. Adding a help desk system to your website can improve communication, while creating new and varied forms of content for your membership site is sure to increase the perceived value of your program. You can also implement tools like Churn Buster, which can reduce the risk of satisfied members involuntarily quitting your site—something you may not even be aware is happening.
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I did my 1st product launch recently, it was a success, but it would of been so much better if I would of had IM Checklist Volume 1 – Product Creation, by my side…I would not of wasted so much time and missed a few key pieces like leaving my buy button live before the actual launch date started!Another great thing about IM Checklists is they come in many different formats…I have been using the Google Sheets version and it has changed the way I do my affiliate promos…Because they are more than just checklists they provide training and insight into things like market research and different marketplaces, also things like how to get approval as an affiliate…This alone would of saved me a lot of time and anguish, when I 1st got started…I could go on and on, oh yeah and they come with PLR rights so I can and do use them for lead magnets and bonuses…Fantastic product, 5 stars for sure…I highly recommend IM Checklists to anyone and everyone that will listen…
Check that the SET ACTION on all your buttons are correct.Speaking of buttons, check all your buttons to make sure the set action is correct. If you just have a sales page and want the button to take people to the next page, you choose NEXT STEP. But, if you are taking information from people (email opt-ins or contact info), the action must be set to SUBMIT FORM. Then it will automatically send them to the next step in the funnel. There are also actions to show/hide elements, take people to certain spots on a page, and the option to write in a custom link.
IM Checklist 2018/2019 Catalogue 460 Checklists With PLR (V1 – V24) give you special offer – access the first 24 volumes which include 460 checklists for a one time low cost investment. “Checklists Designed To Make Your Marketing Easier & More Profitable”. With IM Checklist Private Label Rights Terms you Can edit, add graphics and rebrand anyway you wish. Can we used to create video training courses. And Can be added to paid membership sites.
Sergio Villasenor is the Founder and CEO of Elliot, a software that simplifies global commerce. In the last decade, he’s guided some of the world's leading retail brands in powering their omnichannel strategies. He pioneered an agile, omnipresent approach and methodology that provides brands solutions with measurable business impact. Some of those brands include: Anastasia Beverly Hills, Buscemi, J Brand Jeans, John Varvatos, Juicy Couture, Rag & Bone, the Frye Company and more than 30 others.
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Focusing on acquiring new members is a key part of creating and maintaining a successful membership site. But perhaps even more important is keeping existing members happy. For starters, it’s probably easier to keep a member than find a new one. Then there’s the invaluable word-of-mouth marketing happy members contribute, not to mention the damage to your reputation unhappy members can do.
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