Checklists have been used in healthcare practice to ensure that clinical practice guidelines are followed. An example is the WHO Surgical Safety Checklist developed for the World Health Organization and found to have a large effect on improving patient safety[2] and subsequently found to have a nil effect in a cohort of hospitals in the Province of Ontario in Canada.[3] According to a meta-analysis after introduction of the checklist mortality dropped by 23% and all complications by 40%, higher-quality studies are required to make the meta-analysis more robust.[4] However, checklist use in healthcare has not always met with success and the transferability between settings has been questioned.[5] In the UK, a study on the implementation of a checklist for provision of medical care to elderly patients admitting to hospital found that the checklist highlighted limitations with frailty assessment in acute care and motivated teams to review routine practices, but that work is needed to understand whether and how checklists can be embedded in complex multidisciplinary care.[6]

Clear & Concise Part 2: Product descriptions can be a wealth of information for your customers about your product. It also has the added benefit of helping you with Search Engine Optimization. New products should not necessarily get all of the copy-writing time. Consider re-working existing product descriptions that are top sellers too. Never skimp here. Hire someone if that is how it will get done.


Besides including products that are in a promotion, include products which are best sellers or even featured. You can even add a list of products which are suitable for your customer. This can be achieved in a number of ways; you can select products manually or automate the selection based on a different criteria (i.e. “customers also purchased…”).
Dominic Anderton PLR Markete These checklists have been a great asset in helping me set up my first launch, ensuring that I didn’t miss any steps under tight time constraints. I highly recommend Kevin’s Fahey’s checklists. These checklists can save you a ton of time and potentially money, especially when you need to check on outsourcers. I plan on using these checklists for all my future launches. Highly recommended..
Checkbox Form Object - Use the checkbox form field only if you are wanting to add interactivity to your checklist. The checkbox form field, found in the Forms toolbar, can link to a cell in the spreadsheet without requiring any Visual Basic programming. The linked cell will be a boolean value TRUE or FALSE. Like the drawing objects, working with a large number of checkboxes can get messy.

^ Bergs, J; Hellings, J; Cleemput, I; Zurel, Ö; De Troyer, V; Van Hiel, M; Demeere, JL; Claeys, D; Vandijck, D (Feb 2014). "Systematic review and meta-analysis of the effect of the World Health Organization surgical safety checklist on postoperative complications". The British Journal of Surgery. 101 (3): 150–8. doi:10.1002/bjs.9381. PMID 24469615.
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