A Web analytics program tells you how shoppers are using your site. It reveals where users come from, what pages they visit and what keyword searches brought them to the site. An analytics package enables merchants to calculate their conversion rate. (Your “conversion rate” is the percentage of your visitors who make a purchase — a critical fact to know and track over time.)
After the idea comes the execution. Setting up your Shopify store doesn’t take that much time to complete, but it’s important to finish all the steps so your website looks like a professional online store. Plus, there are a few really key things on this list – like setting up your payment details, which help you get paid (so they’re a pretty big deal!). Here’s some of the store set-up tasks you’ll want to cross off your ecommerce checklist:
I find it clear and concise but some of the steps are not instinctive for newbies like myself so I'm stuck searching and learning and sometimes wasting time for little details that I'm sure are just mishaps or a lack of experience on my part regarding terminology… I hope I'm not offending anyone, I love the list but now I'm a little lost as to where I find my answers. I was suppose to launch 5 days ago and I really need this.
Focusing on acquiring new members is a key part of creating and maintaining a successful membership site. But perhaps even more important is keeping existing members happy. For starters, it’s probably easier to keep a member than find a new one. Then there’s the invaluable word-of-mouth marketing happy members contribute, not to mention the damage to your reputation unhappy members can do.
Photography is very important when it comes to selling online. We highly recommend (if possible) that you invest in professional lifestyle photography to visually (and emotionally) capture the moment where your products are in use. Fashion eCommerce sites, like Reformation, have successfully used their lifestyle photography investment to capture moments of people wearing their product. Take look at the example below:
Realize a couple of key facts: A) the prices for e-commerce software have fallen, so you don’t need to spend a fortune unless your needs are complicated, and B) many of today’s e-commerce packages include a full range of tools in one package, from an inventory management system to marketing tools. Many of today’s merchants prefer this “all-in-one” approach because it makes life simpler.
Your funnel is now ready for the world (assuming of course you have a great offer, amazing copy, and a hot market). For more information on how to create great offers, great copy, and great funnels, check out expertsecrets.com and dotcomsecrets.com. Are there any things you do before launching a funnel that I’ve missed? Let me know in the comments below!
Recent Examples on the Web Fortunately, most of the following checklist items are reasonably easy to implement, without requiring much heavy lifting. — Russ Wiles, azcentral, "Follow these steps to keep your personal finances in check during the coronavirus pandemic," 29 Mar. 2020 In Seattle, officials are distributing hygiene kits and provide tips and checklists on prevention to shelter operators. — Popular Science, "COVID-19 could hit homeless communities hard," 18 Mar. 2020 In Seattle, officials are distributing hygiene kits and provide tips and checklists on prevention to shelter operators. — Michael Cousineau, The Conversation, "Coronavirus could hit homeless hard, and that could hit everyone hard," 13 Mar. 2020 True, the building was missing a few amenities: doorman, garage, gym (all must-haves on Henderson’s original checklist). — Jennifer Fernandez, House Beautiful, "Shawn Henderson Turned This Turn-of-the-Century NYC Apartment Into a Hidden Gem," 10 Mar. 2020 Most significantly, the copilot had had difficulty locating checklists and performing in emergency scenarios. — Fortune, "After first 737 Max crash, why did Boeing’s pilot warning fail to stop second plane from going down?," 9 Mar. 2020 The second document provided a checklist that included developing contingency plans, establishing key relationships across communities, providing supplies to prevent spread at events and planning for staff absences. — Alison Dirr, Milwaukee Journal Sentinel, "Wisconsin Elections Commission issues guidance on coronavirus ahead of April election," 6 Mar. 2020 Since tackling your entire house and yard at once can be overwhelming, take things one step at a time by following this checklist. — Amanda Garrity, Good Housekeeping, "Follow This Spring Yard Clean Up Checklist to Make Your Patio and Lawn Summer-Ready," 29 Jan. 2020 Elevator buttons have been added to the checklist, too. — Sarah Mervosh, New York Times, "These 4 People Are Facing the Coronavirus Head-on," 12 Mar. 2020