There is no grace period; coach membership is not valid if any of the requirements lapse or expire. Coaches do not have USA Swimming insurance coverage if their membership is not valid; club insurance is also jeopardized by allowing coaches with lapsed certifications to be on deck. To help coaches manage their membership requirements, the date that each requirement expires is printed on the USA Swimming coach membership card, as well as being available on the Deck Pass app and through the online Club Portal. 
One of the big decisions you’ll need to make when it comes to your membership site is how much you’re going to charge. While it’s tempting to pluck a price out of thin air, that’s not a strategy that’s going to put the most profit in your pocket. Instead, use this checklist guide to determine the best and most profitable pricing strategy for your membership site!
Augusta National, which hosts the Masters Tournament this weekend, goes to extraordinary lengths to cloister its roughly 300 members, a group that includes some of the wealthiest, most powerful businessmen—and, as of 2012, women—in the world. Guests must be accompanied by members at all times. Autograph requests are forbidden. And in recent years, the club has acquired an estimated $55 million in real estate surrounding its courses, clubhouse and cabins, creating a bigger buffer zone to insulate its members, and to better control the Masters experience.
Athlete Protection Training: All non-athlete members must complete the online Athlete Protection Training course annually. The core course takes approximately 90 minutes to complete and is offered at no charge. The renewal course, offered in alternate years, is about 45 minutes long. Go to www.usaswimming.org/apt for additional information and to access the course. When the course has been completed, the membership database is updated and the LSC is notified automatically.
One of the beautiful things about owning an online membership site is that you can automate many of the regular tasks you need to perform to run and grow your site.  With the right tools you can create content, deliver content, market your site, and manage your members much faster and easier than if you did it manually. And a good place to start is this automation checklist, which shows you the best way to take advantage of today’s technology to grow your site!
You must make your site as easy to use as possible. Potential customers won't waste their time trying to work out how to use your site. If it's not immediately obvious how they can get what they want, they won't do it. Not only should the UI (User Interface) be optimized, but the site itself should be designed to make it as easy as possible for visitors to convert to customers - i.e. it should be optimized for conversions.
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